Au Revoir, Junko | EE Times


Junko Yoshida is retiring.

She is retiring as the global editor of Aspencore, a publishing house with handful of titles, but Junko started with EE Times, spent decades here, and EE Times is still her professional passion.

This is my second stint with EE Times. The first began in the late 1980s, and I was here to greet Junko when she was hired. She was a ball of energy then, and she’s still one of the most vivacious and vivid people I know.

Junko (center, with corsage) with members of the staff of EE Times China.

There have been many great journalists who worked for EE Times over the years, and Junko ranks among the very best, doggedly chasing stories and writing them up with verve. As time went on she began passing along the lessons we received from our mentors, as well as her own experience, helping successive waves of EE Times editors become better journalists. Be aggressive in pursuit of a story. Get the details, and get them right. Be tough and fair. And have fun doing it all.

Something that few non-journalists ever get is that for the best journalists, journalism is a mission. Junko was on a mission. Years ago it was finding out exactly what this obscure collection of technologists — the Motion Picture Experts Group — was hoping to accomplish. Recently it was trying to get the automotive industry to truly understand both the potential and — more importantly — the limitations of the technology it was adopting.

There were literally hundreds and hundreds of stories in between.

And now, with what is probably her last article as a full-time employee (AI Startups Plateau, AI SoCs Soar, and the Edge Diverges), she’s moving on.

One of our current colleagues said this is the end of an era. It is — and it also isn’t. EE Times is coming up on its 50th anniversary. Junko and I go back over 30 years here. We’re still in touch with our mentors, EE Times editors like Girish Mhatre, Steve Weitzner, and Rich Wallace, who go back over 40 years, and taught us how to be good journalists, to be perseverant, and tough, and fair.

EE Times’ current staff is as capable, knowledgeable, and professional as any group of editors I’ve ever been associated with. I’ve watched Junko help them become what they are, and I know she shares my opinion, and I am pretty sure she would not even consider leaving if she suspected the nearly half-century tradition was in peril.

So is it the end of an era? Yes, because Junko has embodied EE Times for so long, and now she is moving on. I am pretty sure Junko has had the longest tenure of any single editor ever at EE Times (I believe our esteemed former colleague Rick Merritt is the only other possible contender for that distinction). And also no, it’s not the end of any era, because no one left on staff will dare let her down by being any less tenacious, purposeful, or dedicated (nor will we fail to have a little fun along the way). EE Times will continue as a beacon of independent industry journalism. Junko wouldn’t have it any other way, and neither would we.

Rich Wallace has assured us that there is life after EE Times, and he has never steered either of us wrong. Junko is a talented artist, an excellent cook, and she has boundless enthusiasm for travel and making friends. I am confident that life is only beginning for her. I am going to miss my partner in crime at EE Times, but I’m fortunate that I personally don’t have to say goodbye. I fully intend to keep in close touch with my very good friend for many years to come.

Au revoir, Junko.


From our colleague Maurizio di Paolo Emilio: Junko Yoshida Bids Farewell to AspenCore

From our colleague : Junko Paints Life with Vibrant Colors





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