A parent’s guide to the MacBook Neo: is Apple’s cheapest laptop a back-to-school trap?


If you’ve been browsing back-to-school sales this month, you have undoubtedly seen the MacBook Neo front and center. Apple’s newest laptop is sitting on shelves with a strong starting price of $699 — dropping to $599 if you qualify for an education discount.

For parents accustomed to spending well over $1,000 for a Mac, this looks like the ultimate cheat code. You get that premium aluminum Apple design, that macOS ecosystem, and the brand name your teenager is begging for, all for the price of a mid-range Windows machine.



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