
PHY Wireless and Nova Mobile Systems (NMS), developer of the TrackAll modular IoT tracking platform, announced the integration of PHY Wireless’s hellaPHY® software into Nova’s next-generation cellular asset tracking architecture.
hellaPHY enables TrackAll to perform location processing directly on the device using existing cellular infrastructure, reducing dependence on GPS positioning. Nova’s power modeling shows up to a 100× battery-life improvement, helping reduce device size and cost while enabling more frequent location updates.
Nova’s TrackAll is designed around a common modular cellular core that supports a broad range of applications including standard battery, solar, rugged industrial, livestock and smart-label tracking configurations. Combined with hellaPHY, the architecture addresses the biggest challenges in asset tracking: delivering smaller devices, longer battery life and high-value location intelligence.
“Asset tracking has historically forced device makers to trade battery life for more frequent and accurate location information,” said George Ecker, founder and CEO of Nova Mobile Systems. “Integrating hellaPHY into TrackAll allows us to implement smart applications, simplify the hardware, and extend operating life across an entire family of IoT devices.”
As an example, for a device reporting location every five minutes, Nova’s TrackAll power modeling projects 1,463 days of operation using hellaPHY cellular positioning versus 14.7 days using GPS-based positioning — a 100× improvement in battery life.
“The next generation of Massive IoT cannot depend on power-hungry positioning architectures,” said Tom Horgan, CEO of PHY Wireless. “Nova is demonstrating what becomes possible when location intelligence software moves directly to the device. By combining TrackAll with hellaPHY, device makers can provide rapid location updates, longer battery life, and lower hardware complexity using the cellular infrastructure already around them.”
TrackAll’s key benefits include:
- Compact, software-defined cellular positioning
- Reduced dependence on dedicated GPS infrastructure
- Up to 100× modeled battery-life improvement for selected tracking scenarios
- More frequent location updates
- On-device processing for enhanced privacy
- Reduced cloud and network interaction
- Modular support for multiple tracker form factors.